Category: General The changing face of customer loyalty

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The changing face of customer loyalty


16/02/2017

Aston 4 AI9

Re-examining the Customer Experience

On 16 February, Aston Business School invite you to attend this session which will examine the changing loyalty landscape and question some embedded assumptions about loyalty.

The customer experience landscape is rapidly changing and with increasing customer expectations it is vital to be proactive rather than reactive. In addition, with the increasing emphasis on understanding customer emotions, it will consider the best way to think about customer emotions and measuring them.

If you have a customer focus, then this presentation is relevant. This session is designed to challenge embedded assumptions within CX about loyalty, emotions and measurement.

You can register to attend here

Aston Business School
Aston Triangle
Birmingham, B4 7ET

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