On Wednesday  24 January Linked training invite you to attend a course on using Linked in for your business.

Areas  that will be covered:

• Key concepts and settings on LinkedIn to get the most out of it
• Creating a profile which will market, attract and sell for you
• Targeting prospects using the advanced search and other tools
• How to best connect with people (and how not to)
• Tools on linkedIn to market and promote you, your products / services & your business
• Using groups effectively as an interaction and targeting tool
• LinkedIn rich media making you stand out more
• Developing and using your company pages to best effect
• Integrating, coordinating and best practice.

What you take away

The cost of the Birmingham LinkedIn for business training session includes:

* Half day workshop covering using LinkedIn for business

* Handout pack containing slides for note taking

* Document covering LinkedIn profile setup and  optimisation

* 3 months email support (for any follow up questions while putting the contents of the session into practice)

Further details can be found at:

http://www.linkedintraining.net/linkedin-for-business-central-Birmingham/

Course content

Our Birmingham Using LinkedIn for business workshop covers the following areas:

i) Introduction, positioning and key concepts on LinkedIn

► LinkedIn as part of the sales & marketing process

► Introducing key ideas including connection levels

► Key Business settings to use the site effectively.

ii) Building a customer focused personal profile

► Ensure your personal profile is marketing you 24/7

► Attract search engines & your prospects

► Stand out and integrate your other activity

► Use rich media options to deliver your sales and marketing messages.

iii) Identifying prospects, opportunities and developing your network to achieve the best results

► Connect to your contacts & make your network visible to you

► Target new prospects by industry, geography, company

► Tap into your connections to create referral opportunities

► Identify key stakeholders easily & quickly

► Successful ways to connect (and some to avoid)

► Using tags to categorise communications and engage more effectively.
iv) Inbound marketing opportunities and raising your profile

► Market and maintain visibility with your LinkedIn connections

► Create awareness and sales interest using updates

► Using 3 key opportunities that groups offer

► Tap into the direct marketing opportunities.
v) Getting the best from your company page

► Developing, expanding and promoting the all important company pages

► Company page showcase options examined

► Using the company updates to best effect.
vi) Integrating, co-ordinating & getting organised

► Coordinate your activity and that of your colleagues

► Best practice from a personal, team and company perspective

► Key points to remember.

Venue: Regus, 1 Victoria Square, B1 2AL

Cost: £134.99

If you would like to attend, you can follow this link to register